Don’t miss the two words that revolutionized publishing.

My Island View

A short time ago I attended a meeting where members of a college English department were doing a presentation to the faculty about their writing program. As I listened to about a 30-minute presentation of the types of writing required by this program, it became obvious to me that two words in this presentation of a college writing program were never uttered. They were two words that as an educator I come in contact with almost every day. Two words that have changed the way information is exchanged. The two words, never mentioned, have transformed the publishing industry. The two words have revolutionized journalism. These two words have moved authentic learning to the fore in writing classes across the country, or rather the world. These professors of writing had developed a program which by all accounts was very effective, but overlooked and did not even mention either of the two…

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